Since its establishment in 1994 Free House Wine & Spirits has strived to maintain its initial goal on delivering to the hospitality trade – and ultimately to the consumer – the best quality products at the most affordable price. The passion for wine that prompted the founding partners, Ted Latimer and Don Bryant, to progress from retail to wholesale distribution has remained undiminished even as the Calgary-based agency expanded to serve all of Canada. Today the portfolio has grown in size and diversity to include some of the wine world’s most exclusive and interesting producers.

The first evening was rounded out by a special dinner courtesy of Joy Road Catering, who prepared a four-course menu paired with the delicious wines of Blasted Church (of course), and featuring locally-grown and organic ingredients.

The next morning, the team was led through the estate vineyards by expert vineyard manager Lisa Wambold, who showcased the key differences between grape varieties, soil types, pruning and trellising techniques.  The Free House sales team was then put to work, removing suckers from the vines and lifting wires into position.  Sounds like fun?  It was!  I think they call it “edutainment”….

For more information on Blasted Church, please visit blastedchurch.com.